Strategy

How to Create Your Content Listening Plan

Do you listen to your prospects and customers? Do you know what your competition is talking about and what they’re publishing? What about content trends and industry news? In order to create relevant, timely, and valuable content for your prospects and customers...

Marketing

How To Create Your Company’s Pinterest Page

Pinterest took off last year and it shows no signs of slowing down. Men, women, and children, people of all ages, nationalities, and interests spend hours on the site each day pinning images they find useful, interesting, or just plain fun. Pinterest is a fantastic...

Strategy

How To Create An Effective Email Signature

How do you sign your email messages? Do you have a simple, "Best Regards," followed by your name? Or do you include a full resume beneath your name? The truth is that neither of these is probably very effective at helping you market your business. Yet your email...

Strategy

How to Create an email Writing Routine

Email marketing is an essential element of any successful online business. Sure social media is important. However, studies have proven that email is the way to go if you want to strengthen your relationships and make sales. The best way to have a strong email...